ADA NSW CPD Program Guide : Autumn 2014
Patient Management Programs Two programs for e ective patient communication Presented by Dr Brad Wright Planning and Coordination of Patient Treatment Date Thursday, 16 October 2014 Time 8:30am - 5:00pm Venue Centre for Professional Development Lithgow Street St Leonards, NSW Costs (inc GST) ADA Member - $395 Non Member - $474 Includes lunch and refreshments Marketing and Patient Communications Date Friday, 17 October 2014 Time 8:30am - 5:00pm Venue Centre for Professional Development Lithgow Street St Leonards, NSW Costs (inc GST) ADA Member $395 Non Member $474 Includes lunch and refreshments **Attend both courses OR any 2 of Brad Wright's courses and pay $600. Contact CPD for details. (Non members add 20%) new programs Proudly sponsored by 41 Planning and Coordination of Patient Treatment Treating dental patients ethically and consistently Have you ever had a treatment plan that was not accepted? Most treatment plans that are prescribed for patients are never carried out. Dentists need sound clinical concepts on which to base their treatment plans. Currently patients receive treatment plans which are not understandable or a ordable. Concepts of a ordability, durability and flexibility ought to be introduced into treatment plans for patients. Participants will be shown how to create treatment plans that treat underlying disease (primary), basic restorative treatment (secondary), and the tertiary and quaternary treatment plans that are elective that patients need time and education to accept. If you can treatment plan properly, you can predict your dental life and your practice. Participants will learn how to treatment plan and then how to present this to patients, including some communications with patients in di cult circumstances. Marketing and Patient Communications Helping patients choose you as dentist The key to success in most things is communications. We as practitioners get very little education in communications and tend to learn the hard way. However a planned communication strategy will allow dentists to continually market and build their practice around their personalities, sta and philosophy. If the communications are congruent and directed toward patient outcomes and care, then professional practice can rise above the hum drum every day of competing on price and pretending to be di erent. But it takes time and e ort. No quick fixes are possible in a personal care business such as dentistry. But get some basics right and you will see dentist directed practice growth and increases in patient health. Learn how to: • Talk to sta • Talk to patients • Develop a marketing strategy that works with your practice style • Attract and KEEP new patients • Stop putting patients o the care they need CPD Hours: 6.5 CPD Hours: 6.5 About the presenter Dr Brad Wright a Queensland dentist, currently works part time clinically and operates a number of practices in di erent locations. He has in the past operated a consultancy business with clients in all states of Australia . He is one of the professionals behind the Australian College of Dental Education which provides formally assessed business education for dentists and is intended to articulate into Master Business programmes.